Fixate™ G-100 Polymer
Lubrizol
   

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Chemical Name: AMP-Acrylates/ Allyl Methacrylate Copolymer
Product Category(s):
Film Formers
Application(s):
Body Wash
Ethnic Hair Care
Hair Care
Hair Fixatives
Skin Care
With Fixate™ G-100 polymer, a whole new world of styling product possibilities awaits you.

Fixate G-100 polymer satisfies the demand for high performance products that offer significant consumer-perceptible benefits, while meeting the formulator's needs for cost control and manufacturing efficiency.

The unique features of Fixate G-100 polymer include:
  • A highly branched, cross-linked polymer structure with distinct hydrophilic and hydrophobic domains
  • Easy to use, aqueous solution; readily disperses in water or alcohol
  • Pre-neutralized to pH 6.0 with AMP-95®
  • Good efficacy at low use levels
  • Unique flow and leveling on hair
  • Excellent film strength and clarity
  • Non-yellowing
  • Compatibility with Carbopol® polymers, other natural or synthetic rheology modifiers and many commonly used styling product additives

Key Benefits Contributed by Fixate™ G-100 polymer:
  • >24 hours high humidity curl retention
  • Excellent curl snap and curl memory
  • Healthy-looking natural shine
  • Superior style creation and hold
  • Virtually no flaking or dusting
  • Easy removal from hair
  • Appealing product aesthetics
  • Formulating versatility: from soft, touchable hold to a firm finish